Review
Dive into the musical progression of Girl in Red with her second album, "I'm Doing It Again Baby!" Released on a pleasant spring day in April 2024, the album invites listeners to a more sophisticated soundscape, reflecting Marie Ulven's maturation. Teaming up with the astute Matias Tellez, this 10-track offering is a kaleidoscope of emotions and ambition, moving away from her intimate lo-fi origins into the exuberant realm of alternative pop. Songs like "Phantom Pain" charm with synth pop effervescence before blossoming into an orchestra accompanied by nature's chorus, and the title track surprises with playful sound effects and a charismatic banjo interlude.
Marie's fearless honesty cuts through each song, weaving stories of self-realization and emotional rawness. The lead single "Too Much" turns a mirror on the act of self-dilution for love's sake, only to reclaim her true intensity with defiant synth swells. While the album's adventurous spirit is bold, it does stir some debate—occasional whimsical production choices might overshadow her signature lyrical directness for some listeners, and others might search for a deeper complexity in her narratives. Nevertheless, "I'm Doing It Again Baby!" stands firm as an affirmation of Girl in Red's embrace of change, stitching together poignant ballads and dynamic alt-pop energy that reflect the trials and triumphs of her journey. - Miley
Artist Bio
girl in red is the stage name of Norwegian singer-songwriter Marie Ulven, who started releasing music in the late 2010s and quickly gained attention with her introspective indie-pop sound. Blending elements of pop, alternative, rock, and lo-fi, she’s known for candid lyrics about love, mental health, and identity. Her single "We Fell in Love in October" went viral, and she’s released notable projects like if I could make it go quiet (2021) and I'M DOING IT AGAIN BABY (2024). girl in red has toured internationally, including supporting Taylor Swift on The Eras Tour in 2023, and maintains creative control through her partnership with AWAL and her own label, World in Red. Fans of Clairo, Billie Eilish, and Beabadoobee may find her music especially appealing.
